Start free with 6 keywords. Grow with Pro.

No. Pro costs $14.99 a month or $119.99 a year ($9.99 a month) in US dollars; Apple charges it in your country's App Store currency, and you see the exact amount before you subscribe. That includes daily checks, mobile + desktop, search volume with CPC and seasonality, "Where you lose clicks" in Search Console, AI analysis (30 a month), Google AI Overview citations, AI Visibility with what to fix and who the AI cites, local pack ranking in Google results, cannibalization detection, competitor movements and PDF and CSV export. Connecting Search Console and city-level tracking are on Free too. No surprise add-ons when you hit a threshold, no "+$X per client". What you do need to know is how quota is counted: Pro is flat pricing and adding cities doesn't raise your bill, though each extra city, country or device uses 1 unit of your quota.

You can't go over it, and there are no overage charges: the limit is fixed and the app won't let you add more keywords than your plan allows (6 on Free, 50 on Pro). Each combination of keyword, country, language, device and city counts as 1 unit; on Pro, tracking mobile and desktop together uses 2 units (one per device). If you hit the cap, delete the keywords you no longer need or upgrade to Pro. On Pro you can first export a CSV with each keyword's current position, although the file does not include history. And history is never retroactive: it starts the day you add the keyword.

The monthly plan you can cancel anytime. The annual plan in 12 installments has a 12-month commitment. Upgrading to Pro takes effect right away from the app. Cancellation is 3 taps from Settings → your name → Subscriptions on your iPhone, with no calls, emails or retention surveys. After cancelling you keep Pro until the end of the paid period, and then your account goes back to Free: we warn you first, and 7 days after you return to Free we delete the projects beyond Free's limit (2); you choose which ones to keep and which to delete, or you can go back to Pro before that window closes to keep them all. Keywords in the projects you keep are not deleted, but Free only keeps measuring 6 of them. If you are on the 14-day trial, cancel before it ends and Apple won't charge you; if you don't, Apple charges the subscription you picked. If you pay the annual plan in installments, cancelling only stops the renewal: the remaining payments are still charged.

Yes: 12 monthly payments of $10.99 ($131.88 total). It is a 12-month commitment: if you cancel, the remaining payments are charged and it does not renew at the end. It is not available in the United States.

A few minutes, with two limits worth knowing. The import reads a CSV in the Rankiamos column format: it does not detect files exported from SEO Edge, Ahrefs, SEMrush or other tools, so you first need to move your keywords into that format. And history is not imported: each keyword starts being tracked from zero the day you add it. You can import on Free and Pro, always within your plan's quota (6 or 50 keywords). If you have months of data in your current tool, keep that export as a backup and, if you can, run both tools for a few weeks while the new history builds up.

Free is for validation or a small site: 6 keywords total (up to 2 projects), weekly checks (paused if you don't open the app for 30 days) with each keyword's first measurement instant when you add it, Google only and one device. It still includes position history, Search Console, site scan, importing keywords from CSV/Excel, ranking URL, top 10 competitors, city-level tracking, alerts, the AI Visibility score, widgets and Apple Watch. Pro adds 5 projects and 50 keywords, daily checks, manual re-checks whenever you want (30 a day), mobile and desktop (each device uses its own unit), search volume with CPC and seasonality, "Where you lose clicks" in Search Console, AI analysis (30 a month), Google AI Overview citations, local pack ranking in Google results, cannibalization detection, competitor movements and PDF + CSV export. It is the plan for serious freelancers and small-to-medium agencies.